Sony Mobile Communications of Japanese electronics major Sony Corporation Thursday unveiled a range of smart phones for the upward mobile with unique features to access a plethora of services anywhere and anytime.
"Our new devices are a sign of the brand's commitment to Indian users, especially youth, young professionals and upward mobile who would like to stay connected and access a range of services in voice, data and digital forms," Sony Mobile marketing head Prasun Kumar told reporters at a product preview here.
Priced between Rs.17,399 and Rs.25,449, the three smart devices - Xperia U, Xperia P and Xperia Solar - have been designed for youth, executives on the move and high-profile users for a variety of services and applications through internet, web and television channels.
"The Xperia smartphones have been designed around user experiences of listen, watch, play and create and share to improve their personal, professional and social life. The Sola smart phone boasts of 'floating touch' for accessing web services by holding any finger on the screen to open the links," Sony mobile managing director P. Balaji said in a statement.
The company's smartphones, which operate on Android platform, are shipped to India from its manufacturing units in Japan, China and Mexico.
To promote the devices, the Indian subsidiary has tied up with Tata Teleservices Ltd to provide with free data services up to 3GB on Tata Docomo platform and about 30 games.